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June NPD Sales numbers


Romier S

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Here are the numbers for June:

 

OVERVIEW

On Tuesday afternoon, NPD Funworld released the June 2004 (five-week period ending July 3, 2004) TRSTS data for U.S. console video game software retail sales. Total sales were $380 million, up 55% sequentially from May?s $245 million, and up 12% compared to June 2003?s $339 million. Year-to-date sales are $2,079 million compared with 2003 year-to-date sales of $2,048 million (a year-over-year increase of 2%).

 

The overall sales figures were significantly higher than our expectations of $355 million (up 5%). We believe that the higher sales level is due to a combination of the mid-May price cut on the PS2 to $149 and the release of several blockbuster games in June. We had expected a smaller rebound in June, with releases such as Full Spectrum Warrior, Harry Potter and the Prisoner of Azkaban, Driver 3 and Spider-Man 2 comparing favorably with last June?s Lara Croft Tomb Raider and Resident Evil. June sales were led by continued strong sales of Activision?s Shrek 2 (PS2, GC, Xbox, GBA, PC). The top June releases were Activision?s Spider-Man 2 (PS2, Xbox, GC, GBA, PC), Atari?s DRIV3R (PS2 and Xbox), Electronic Arts? Harry Potter and the Prisoner of Azkaban (PS2, Xbox, GC), and THQ?s Full Spectrum Warrior (Xbox).

 

We continue to be optimistic that a number of blockbuster titles and strong holiday sales will allow the U.S. console software market to deliver 10% year-over-year growth (up from 5% in 2003), and believe that the sharp rebound in sales growth in June signals similar sales strength in future months, as a very strong slate of games is scheduled to be released over the rest of the year.

 

So far in 2004, ASPs have been relatively flat, with ASPs through June down only 1%. Unit sales through June are also relatively flat year-over-year, up 2%. We think that it is important to note that last June, year-to-date ASPs declined by 7.4% over the prior year. For 2003, ASPs were down by 7%, with prices holding steady over the last six months of the year as sales were dominated by a greater mix of newly released games. Our 10% growth forecast presumes an increase of 23% in unit sales, offset by a 12% decline in ASPs. We believe that it is likely that ASPs for 2004 will decline by less than our forecast, and may end up being close to flat for the year. Given the large contribution expected later in the year from games such as Grand Theft Auto: San Andreas, Halo 2, Gran Turismo 4, Mortal Kombat: Deception, and several others, we think that our 10% growth forecast may turn out to be too conservative.

 

There were 12 games selling more than 100,000 units apiece in June vs. our estimate of 12 and compared to three last month. The top 200 games (out of 3,000 games sold) captured 59% of unit sales and 68% of dollar sales, compared with 58% of unit sales and 68% of dollar sales in May, while the top 10 captured 17% of dollar sales in June versus 17% last month. These figures reflect the relative sales strength for new releases, and we expect higher contributions from the top sellers for the balance of 2004. The average selling price of all games (console and handheld, legacy and current generation) was $29.31, up 4% from last year?s $28.28 ASP. We expect a greater proliferation of catalog games and a handful of $39.99 titles (notably, Harry Potter) to drive ASPs slightly lower over the next two months, with ASPs ranging between $29 and $30, followed in October by an increase in ASPs.

 

Top Selling Games By Platform For June 2004 (Retail Sales $)

 

PS2 Title Publisher Projected $'s Projected Units

1 SPIDER-MAN:THE MOVIE2 Activision $10,038,050 205,575

2 DRIV3R Atari $7,041,583 142,295

3 SHREK 2 Activision $5,432,124 125,911

4 MVP BASEBALL 2004 Electronic Arts $4,701,471 98,240

5 HARRY POTTER: AZKABAN Electronic Arts $4,691,477 117,787

 

Xbox Title Publisher Projected $'s Projected Units

1 FULL SPECTRUM WARRIOR THQ $9,391,057 190,004

2 SPIDER-MAN:THE MOVIE2 Activision $6,791,006 138,042

3 CHRONICLES OF RIDDICK Vivendi Universal $6,432,399 130,572

4 DRIV3R Atari $4,743,799 95,853

5 HALO Microsoft $2,968,140 100,016

 

GC Title Publisher Projected $'s Projected Units

1 ZELDA: FOUR SWORDS Nintendo $7,656,926 155,067

2 HARRY POTTER: AZKABAN Electronic Arts $3,331,438 83,821

3 SHREK 2 Activision $3,272,307 71,924

4 SPIDER-MAN:THE MOVIE2 Activision $3,020,518 61,415

5 POKEMON COLOSSEUM Nintendo $2,302,391 46,997

 

GBA Title Publisher Projected $'s Projected Units

1 MARIO VS. DONKEY KONG Nintendo $3,131,446 102,511

2 SHREK 2 Activision $2,677,619 89,683

3 HARRY POTTER: AZKABAN Electronic Arts $2,202,763 74,397

4 SONIC ADVANCE 3 THQ $2,144,672 $ 72,278

5 SUPER MARIO CLASSIC Nintendo $2,144,496 110,627

 

June 2004 Market Share Rankings (Top 20 Companies)

 

Total (millions) 380 $

Company Projected $'s Market Share

1 ELECTRONIC ARTS 61 $ 16.2%

2 NINTENDO OF AMERICA 48 $ 12.7%

3 ACTIVISION 43 $ 11.3%

4 THQ 27 $ 7.1%

5 ATARI 26 $ 6.8%

6 VIVENDI UNIVERSAL (CORP) 18 $ 4.7%

7 TAKE 2 INTERACTIVE (CORP) 17 $ 4.5%

8 SONY (CORP) 15 $ 3.9%

9 UBISOFT (CORP) 13 $ 3.5%

10 KONAMI OF AMERICA 12 $ 3.2%

11 MIDWAY 12 $ 3.2%

12 CAPCOM USA 11 $ 3.0%

13 MICROSOFT (CORP) 9 $ 2.4%

14 NAMCO 9 $ 2.4%

15 SEGA OF AMERICA 7 $ 1.9%

16 MAJESCO 7 $ 1.7%

17 ACCLAIM ENTERTAINMENT (CORP) 6 $ 1.7%

18 EIDOS INTERACTIVE (CORP) 6 $ 1.5%

19 SQUARE ENIX INC (CORP) 4 $ 1.2%

20 LUCASARTS 3 $ 0.8%

 

June 2004 Hardware Sales

 

PS2: 427,000

Xbox: 262,000

GCN: 109,000

GBA: 521,000

 

Cumulative Installed Base

 

PS2: 24,128,000

Xbox: 9,165,000

GCN: 7,597,000

GBA: 22,184,000

 

LTD Tie Ratios

 

PS2: 8.43

Xbox: 6.88

GCN: 6.55

GBA: 3.60

 

Top 25 Software Titles

 

Rank Title Publisher

1 PS2 SPIDER-MAN:THE MOVIE2 Activision

2 XBX FULL SPECTRUM WARRIOR THQ

3 GCN ZELDA: FOUR SWORDS Nintendo

4 PS2 DRIV3R Atari

5 XBX SPIDER-MAN:THE MOVIE2 Activision

6 XBX CHRONICLES OF RIDDICK Vivendi

7 PS2 SHREK 2 Activision

8 XBX DRIV3R Atari

9 PS2 MVP BASEBALL 2004 Electronic Arts

10 PS2 HARRY POTTER: AZKABAN Electronic Arts

11 PS2 RED DEAD REVOLVER Take 2

12 PS2 T. CLANCYS PANDORA Ubi Soft

13 PS2 FIGHT NIGHT 2004 Electronic Arts

14 PS2 NBA BALLERS Midway

15 GCN HARRY POTTER: AZKABAN Electronic Arts

16 GCN SHREK 2 Activision

17 GBA MARIO VS. DONKEY KONG Nintendo

18 GCN SPIDER-MAN:THE MOVIE2 Activision

19 XBX HALO Microsoft

20 GBA SHREK 2 Activision

21 GCN POKEMON COLOSSEUM Nintendo

22 GCN MEGA MAN ANNIVERSARY Capcom

23 GBA HARRY POTTER: AZKABAN Electronic Arts

24 XBX RED DEAD REVOLVER Take 2

25 GBA SONIC ADVANCE 3 THQ

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Originally posted by gwhinwi@Jul 21 2004, 10:04 AM

People got on Nintendo for doing it but Super Mario Classic managed to sell over 100,000 copies.

 

I'd be curious to see the numbers on the rest of the NES re-releases.

 

Glen

Same here. I'd also like to know that and also how many of those carts they sold over in Japan. The strong sales of these Classic NES games in the Land of the Rising Sun are what convinced Nintendo to sell them here at $20 apiece.

 

I also think it's worth noting that the GBA outsold all other systems in June. I wonder how much of that had to do with the release of the NES-themed GBA. Lord knows I bought one! In fact, I ended up buying three GBAs in June for Four Swords Adventures. Wow, am I lame! :green:

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